Last weekend we celebrated International Women’s Day. In Israel feminist discourse is probably similar to that of other western countries, with our own unique twist. Our media is full of panels, consisting almost entirely of women, discussing the gender wage gap, the necessity of empowering women in the fields of technology and science and the … More Women’s Day in Israel
Ever since before I remember myself, I’ve had to wear glasses. Blind as a bat (I can actually find my way pretty well in the dark), glasses have been my crutch through life. I had to wear glasses since before anyone figured out that making glasses a fashion accessory would help increase sales. No one … More If you love Desigual fashion you need Ronex glasses
“In the beginning, when God created the heaven and the earth… “ Every good story starts, in the beginning. The Torah starts, in the beginning: “Beresheet bara Elohim et hashamayim ve’et ha’aretz.” It tells us of the earth and the stars. The first book of the Torah is called Beresheet (Genesis) and so is the … More Beresheet: The Nation of Israel reaches for the stars
As a marketer advertising fascinates me. Political campaigns are no different, they are just advertisements on a larger scale, designed to drive life-changing decisions. In tiny Israel, politicians make decisions that swiftly impact our day to day lives. War and peace, life and death are literally in their hands – particularly those of the Prime … More Israeli elections 101: 7 lessons on marketing, slogans and the “not Bibi” candidate
My Facebook feed is full of Ori’s photo. She looks different in the different images but in each, her radiant smile is the same. Ori, “my light” in Hebrew, was obviously a fitting name for this sunny girl. The more we hear about Ori from friends, family and the people she volunteered with helping underprivileged … More Ori Ansbacher: light, freedom and Jewish sovereignty
I recently attended a very pretty funeral and was surprised to discover that it felt wrong to me. Living in Israel has changed my perspective on so many things, it turns out that I have developed a new way of seeing funerals too. A mother of a neighbor died. She had a long good life … More Israeli funeral epiphany
What will the morning bring? A day like any other – kids going to school, grown-ups going to work, home, food, showers, sleep – or, perhaps there will be a war? In larger countries, in calmer places in the world, it is unnecessary to consider these possibilities. Things don’t change that fast. The threats aren’t … More A new IDF Chief of Staff – with love, awe and determination
